Love, Bonito, Southeast Asia’s leading womenswear brand has announced the release of its first-ever children’s storybook through LBCreate, its social impact arm.
In support of female empowerment, Love, Bonito launches “Lili the Lioness & Friends”, a children's storybook that features six female-first animal characters and is available from 16 September.
Available in 2 Formats
The book is available in a physical version written and illustrated in-house for sale via Love, Bonito’s websites, and an animated video book created in partnership with animation studio Finding Pictures, to be carried only on Vooks.
Targeted at children aged three to seven years old, the book follows the journey of Jungle School’s head girl Lili the Lioness, who invents her own “power cheer” to motivate her friends in school, but loses her voice as she is about to make a special announcement for the students.
Through her ups and downs, readers will discover the power of finding strength in vulnerability as well as empowerment through community, teamwork and collaboration. The book also features interactive elements like a scavenger hunt and instructions for readers to write their own “power cheer”.
Sales Starts from 16 September
Customers can purchase the print edition via Love, Bonito’s websites from 16 September, and is priced at $25, whilst stocks last.
Each purchase includes a complimentary one-year subscription to the Vooks platform worth US$49.99. Customers can also look forward to themed in-store curated corners across Love, Bonito’s five markets, namely Cambodia, Hong Kong, Indonesia, Malaysia, and Singapore. This includes interactive visual displays and a character scavenger hunt of Mary the Mouse around the store!
Supporting Girl's Education
Love, Bonito is partnering Room to Read for a 2nd year, to support the education of girls in historically low-income communities in Asia for a year through proceeds from physical book sales. The Room to Read programme benefits the girls to help educate them as each year they continue to be in school translates to them having more income.